Kim passed her APR!!

She was waiting to receive her official notification from PRSA, but now that she has, I want to be one of the first to tell you that Kim Simko Banks has passed her APR exam!! I know many of you have been following her journey through the APR process on our blog.
She studied really [...]

How do you know you are ready for the APR exam?!

After moving on to the final step in the Accreditation process, I feel like I am stuck! I have been studying for the APR exam the entire summer (to include reading all 17 chapters of “Effective Public Relations”), using the flash cards that Beth Thomason was so nice to loan to me, re-reading my [...]

Palmetto PR Diva Dish – Kelly Davis, APR, president of Davis Public Relations and Marketing

Liza and I have both had the pleasure of working with Kelly Davis, APR, president of Davis Public Relations and Marketing, on a variety of SCPRSA projects and activities. She is a great advocate for independent practitioners, and we’re glad she participated in the weekly profile with us! Read on to learn more and [...]

Pattie Boyd, Eric Clapton and…PR?

I know. I know.  I am supposed to be studying for my APR this summer.  But when I was in the airport flying to Florida last week for the July 4 holiday, I picked up a delicious memoir, “Wonderful Tonight” written by Pattie Boyd (she was George Harrison’s – of the Beatles – first wife [...]

IP survey – business practice issues related to Independent Practitioners

For independent practitioners, one of the best sources of information and knowledge are other independent practitioners.
 
Fortunately, every other year for the last eight years, Vincent Hazleton, APR, Ph.D., Fellow PRSA from Radford University in Virginia and Jay Rayburn, APR, Ph.D., Fellow PRSA from Florida State University have conducted a survey of business practice issues [...]

Palmetto PR Diva Dish – Jo Halmes, APR

I’d like to consider myself a modern working girl, but I have to admit I am a bit superstitious.  And since it’s Friday 13th, I’m not exactly going to avoid all activities and human contact, but let’s put it this way:  If something disappointing happened to me today, I’d blame it on the Big 1-3 [...]

Palmetto PR Diva Dish – Amanda Brasier, APR, PR manager for CBM-US

Liza returns from the beach next week. Yay! I have missed our e-mails and phone calls throughout the week. Also, we might have the opportunity to work on a project together and I’m super excited about that – so I can’t wait to get an update from her when she returns!
This week’s Palmetto PR Diva [...]

Palmetto PR Diva Dish – Beth Thomason, APR

This Friday we are happy to feature Beth Thomason, APR of Thomason PR for the Palmetto PR Diva Dish section. Liza and I had lunch with her this week – where she introduced me to Corporate Deli (love it!) – and also shared recent photos of her two boys! Read on to to learn more [...]

Virtual firms and getting paid what you are worth

I attended a roundtable event in Columbia this morning where Vince Hazleton, a veteran in the public relations industry since 1978, spoke about his annual research on the independent sector of public relations industry.
Here are a few interesting points that came out of the conversation:

Virtual firms - By developing informal working relationships with other IPs (PR consultants, [...]

Authorized to Test notification from PRSA

It’s official! I received the “Authorized to Test” (ATT) notification in the mail from PRSA. This means I have the green light to take the APR exam and finish the final step in the Accreditation process.
I’ve already studied two chapters in my “Effective Public Relations” textbook and Brett Turner, APR and [...]