Ashley Sherry – Corporate Communications Specialist, First Citizens Bank

This Friday’s Palmetto PR Diva Dish focuses on Ashley Sherry, corporate communications specialist for First Citizens Bank.
I discovered that both her and Liza worked at Cookerly Public Relations, but missed each other by a few years! Read on to learn more and have a great weekend!
As Corporate Communications Specialist for First Citizens, Ashley handles [...]

Wal-Mart Goes Local..But I’m Not Buying It

So, I just read a story in The Greenville News. And one story caught my eye so much I just had to share it with you: Wal-Mart Selling S.C. Produce.
I am not a Wal-Mart fan. Yes, I’m sure the retail giant does lots of good things that often go unnoticed, but I still [...]

Tips for summer grads, new interns – landing that first job

Summer is a time when many college seniors pack up their dorm room for the last time, proudly change their tassles from one side to the other and enter the so-called “real world.” 
For those who are prepared, they have at least a few internships and a little industry experience under their belt.  Others might just use their formal education or apply [...]

Palmetto PR Diva Dish – Nicole Cendrowski, owner of Big Gnome

Liza and I would like to welcome Nicole Zokan Cendrowski to Greenville!  She and her husband moved from Charleston and – while they are still getting settled – she was nice enough to meet us yesterday for coffee to tell us her story.  We had a blast and look forward to seeing her around town more [...]

Need a little PEP in your step?

Liza and I attended the June SC PRSA meeting yesterday where Greg Blake, chief encouragement officer for PepWorks! International spoke. The topic was “ER for PR: How to stay up in down times.”
I have met Greg for coffee twice and each time I left so motivated and energetic just from being around [...]

Was anyone else rooting for Rocco?

I know.  I know.  I know.  Tiger Woods is the best golfer.  Ever. At the US Open he went out this weekend and beat every golfer on one good leg while still recovering from knee surgery and now needs only four major titles to tie Nicklaus’ record.  He is mentally strong, physically strong and [...]

Budweiser Bier?

Last week, an announcement came down about Belgium-based company InBev’s desire to purchase American icon Anheuser-Busch beer (BUD), which includes Budweiser and Budlight brands, among others.
And although my family’s personal favorite “The Blue” Miller Light and Miller Brewing Company was purchased by South African Breweries a while back, it didn’t garner the same [...]

Palmetto PR Diva Dish – Jo Halmes, APR

I’d like to consider myself a modern working girl, but I have to admit I am a bit superstitious.  And since it’s Friday 13th, I’m not exactly going to avoid all activities and human contact, but let’s put it this way:  If something disappointing happened to me today, I’d blame it on the Big 1-3 [...]

Link to another diva blog – post on blogger relations

Have you already pitched a blogger with success for one of your clients?  If so, tell us about it.  If not, a future project might require you to do so.  Here is a link that includes an easy-to-digest overview on how to pitch a blogger.  Love the diva look!
http://bloombergmarketing.blogs.com/bloomberg_marketing/2008/06/blogger-relatio.html

Road trip!

Liza and I drove down to Columbia today to participate in a panel for this month’s SC PRSA Midlands luncheon.  Tony Mizzell, VP/ Interactive Marketing for Chernoff Newman, and Lyn Mettler, owner of Mettler Public Relations and president of Step Ahead Web Strategies, were also part of the panel.
The event was created to discuss how e-marketing and social media can be used to [...]